Video Magnify

Reach relevant consumers through interactive video ads wherever they may be–in the home or on the go.

Magic of Video: Magnified

Multichannel

Magnify the magic of your video ads by reaching consumers at scale across OTT, In-Stream, In-Read, Mobile, and Desktop environments.

Engaging information

Magnify your video ads, by including a rich ad experience that allows for additional and engaging information about your brand’s products beyond the video ad.

Targeted

Magnify your video ads by increasing frequency to the consumers that are your brand’s most likely prospects.

Reach Relevant Prospects

Magnify your video ads to consumers who are your brand’s most relevant prospects. Reach them on their personal digital devices, in the home or on the go.

Attention Science: Magnified

Maximize brand impact by leveraging creative ad experiences that are designed to draw in consumer attention and optimized to be in-view.

Play video

[data-wf-bgvideo-fallback-img] { display: none; } @media (prefers-reduced-motion: reduce) { [data-wf-bgvideo-fallback-img] { position: absolute; z-index: -100; display: inline-block; height: 100%; width: 100%; object-fit: cover; } }

Relevancy

Increase brand impact by dynamically customizing your video messaging to be more relevant to each consumer. Consumers pay more attention and build stronger connections with a brand when they feel the messaging is relevant to them and speaks to their situation.

An example of relevancy is an ad that mentions their city or the closest store in their city.

Interaction

Allows consumers to directly interact with your video ads.
Lean-forward interaction (1%+ engagement rate) builds deeper connections between consumers and your brand.
Augment your broadcast TV with mid-funnel interactions.

Frequency

Serve at a regular cadence to stay top of mind with your most relevant prospects.
Increased frequency to a prospect's multiple digital devices increases brand impact to tip outcomes in your favor.

Video Magnify Billable Model

With the CPV (cost-per-view) billable model, you only pay for 100% viewable impressions.
Impressions have to be 50% or more in-view for a significant amount of time on each platform: 15 seconds in in-stream or OTT, 10 seconds on desktop, 5 seconds on mobile.