TV Magnify

Reach households on the TV and subsequently magnify the same TV ad on their personal device screens.

Magic of TV: Magnified

Serve the same video ad on the TV to all members of a household's personal digital screens to tip outcomes in your favor.

Reach relevant households

Magnify your TV ads to households that are your brand's most relevant prospects.

Attention Science: Magnified

Maximize brand impact by leveraging creative uniquely designed to draw in consumer attention and impressions that are optimized to be in-view.

Play video

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Relevancy

Increase brand impact by dynamically customizing your TV/video messaging to be more relevant to each consumer or household. Consumers pay more attention and build stronger connections with a brand when they feel the messaging is relevant to them and talking to their situation.

An example of relevancy is an ad that mentions their city or the closest store in their city.

Interaction

For the first time, consumers can directly interact with your TV ads –either via a QR code or via additional impressions served to the same household.
For each CTV impressions, we see a 1% engagement rate or higher.
Lean-forward interaction (1%+ engagement rate) that helps build deeper connections with your brand
Augment your broadcast TV with mid-funnel interactions.

Frequency

Serve to all members of the household on the TV and their personal digital devices.
Increased frequency on all of the household's digital devices increases brand impact to tip outcomes in your favor.

TV Magnify billable model

CPV (Cost-Per-View) Billable model that accounts for the CTV impression and multiple video display/mobile impressions that are served subsequently (after the CTV ad serves, and within the same day).
CTV impression served only on the TV (big-screen).