Case Study
Pegasus Airlines
TV & Video Magnify fuel spring bookings & brand awareness for Turkey's leading low-cost airline
![Pegasus Airlines](https://cdn.prod.website-files.com/6235efa831ed0ae196bc117b/6716f47f75619439f4dc647b_Pegasus_Airlines_logo.avif)
![Pegasus Airlines](https://cdn.prod.website-files.com/6235efa831ed0ae196bc117b/6716fc8b026c302548f676e3_Pegasus_header3.avif)
Results
In partnership with Pegasus Airlines, VDX.tv executed a multi-lingual, month-long video ad campaign aimed at increasing brand awareness and driving traffic to the site during the spring booking period. We delivered TV Magnify, our household targeting solution, generating +473K views, and Video Magnify, our on-the-go solution, garnering +318K views.
+12K
Site Visits
1.1%
Click-Through Rate (TV Magnify)
8.1%
Engagement Rate (TV Magnify)
10.8 Seconds
Average Time-Spent (Video Magnify)
3.1%
Click-Through Rate (Video Magnify)
4.7%
Engagement Rate (Video Magnify)
+12K
Site Visits
1.1%
Click-Through Rate (TV Magnify)
8.1%
Engagement Rate (TV Magnify)
10.8 Seconds
Average Time-Spent (Video Magnify)
+12K
Site Visits
1.1%
Click-Through Rate (TV Magnify)
8.1%
Engagement Rate (TV Magnify)
+12K
Site Visits
1.1%
Click-Through Rate (TV Magnify)
+12K
Site Visits